The word "digital" frightens people. They picture a computer in the corner, training courses and lost records. Take that picture away. It means one small job moves off paper and onto the phone they already have.
What they picture
- A new computer
- Weeks of training
- Everything changing at once
- If it breaks, the business stops
What it really is
- The phone they already have
- One job at a time
- A free week to see
- Their old register still there until they're sure
What it really is